L-R: Renowned Filipino Chef Tatung’s sisig made palates sizzle on the first day of the ITB;
A Ramon Obusan dancer performs during the inauguration of the Philippine booth
3 March 20256 — For the first time in its over 40 years of participation in the International Tourismus Boerse Berlin (ITB-Berlin), Filipino cuisine received the spotlight in ITB’s busy halls through the creative renditions of renowned Filipino celebrity Chef Myke “Tatung” Sarthou. ITB Berlin, the biggest business-to-business fair in the industry, is taking place from 3 to 5 March 2026 in Berlin.
Chef Tatung, the brains behind the Michelin-Selected Lore Restaurant, animates the Philippine space for three (3) days, with his demonstrations of lumpiang shanghai, sisig na baboy, chicken inasal, arroz valenciana, adobong manok and tuna kinilaw. The Philippine booth also features Filipino fare from Berlin-based restaurant owned by Filipino Rosalinda Jecht, flare bartender Dennis Barela Adiuba, aromatic coffee sourced from small-scale Filipino farmers, and performances by Ramon Obusan dancers.
“Filipino cuisine taking centerstage at ITB is perfectly-timed, coming about as our food is earning its rightful place on the global food map, with the launch of the inaugural Michelin Guide Philippine edition. Thanks to DOT’s efforts and partnership with Michelin, the Philippines now boasts of a 2-star restaurant, eight 1-star establishments, 25 Bib Gourmand restaurants, and 74 Guide-Selected ones — a real game-changer for Philippine tourism!” said Philippine Ambassador to Germany Maria Teresa Almojuela.
Department of Tourism Undersecretary and Tourism Promotions Board Alternate Chair Verna Esmeralda Buensuceso headed the Philippine Delegation which was composed of 36 co-exhibitors and stakeholders from the hotel, resort, tour operator, and local government sectors.
